Archive for May, 2009

Welcome back

Finding Talent for Your Business with Twitter

Twitter is a social networking site where you can meet up with friends and keep up with loved ones. But, you can also find others there who can help you in your business interests. Use Twitter to establish a rapport with business owners like yourself and others who may end up working with or for you.

Everyone knows that you can have fun on Twitter but what about the business implications? Twitter has been touted as a way to keep in touch with your customers and staff without having to call a meeting. But, did you know that Twitter can help you recruit for new blood in your company?

It can be hard finding just the right person to staff your business. This especially goes for freelancers who you communicate with over the telephone or through email but don’t see in the flesh. You’d like to get to know that person first or at least know that they came highly recommended.

Twitter can be used like an ad in the newspaper but only with more readers who will actually see the ad. Newspapers are great but when marketing to a large audience, you would do better marketing on a forum that gets noticed regularly. The hottest way to do that these days is Twitter.

First, find a niche Twitter community that meets your business needs. If you are looking for virtual assistants, copywriters, graphic designers or freelancers communicating with other business people could bring leads. They may know of someone or where to look. There could even be a community devoted to certain types of business professionals.

With Twitter it is easy to post questions in your tweets. Within these communities, ask if anyone is looking for freelance work. You can post your company name and website for them to find out more information about the position.

People are looking to connect on all levels and business is one of them. It is a good idea to have a separate business and personal account so tweeters can look at your business profile to learn about your business. If you have a business Twitter account manager, they can monitor the account and follow up with any interested parties.

Twitter is a useful platform for finding talent to fill out your business needs. You can connect with business professionals who can offer leads on new staff. Also, you can post job opening tweets once you have gauged that there is interest from other tweeters.

Reblog this post [with Zemanta]
Categories : Twitter
Comments (2)
May
28

Procrastination Avoidance Tips

Posted by: Luca | Comments (6)

Procrastination Avoidance Tips

Did you ever feel like you wanted to join the Procrastinator’s Club, but never quite got around to it? At some point in time, procrastination plagues us all, some more than others, but everyone at some point gets a bite from the bug.

We’ve all heard the quote, “Why put off till tomorrow what you can do today?” For some of us, this is the only motivation we need, while others struggle with putting things off for weeks, months, or even years.

Procrastination doesn’t have to be a way of life for you; you can overcome it. With a little focus and the right attitude, coupled with some practical tips and techniques, procrastination can be a thing of the past.

Here are five strategies you can use today to help you bite the procrastination bug back:

1.      Set small goals. Many times, we feel overwhelmed with a task, so we continue to put it off until we have no choice but to complete it.

Now throw on all the new projects we received while we were putting off the first project, and you have a prime equation for some serious procrastination.

Setting small, quickly achievable goals can help you avoid procrastinating in the first place so you don’t get overwhelmed. Here are some tips for setting those small goals:

  • Break your big project up into smaller steps. These steps can be completed systematically one at a time. Make sure you have well-defined end points for each smaller goal, that way you have something to keep you going.
  • Setting small goals provides you a nonstop feeling of accomplishment as they’re attained. With each individual success, you feel better about yourself, and this motivates you to continue.
  • Giving yourself break points allows you to focus on each individual task and takes the overwhelming feeling out of the job. In addition, they give you a prime place to get up, move around, and refresh yourself for the next step.

2.      Avoid distractions. We all do it. We sit down to start working, but have to get back up and grab some coffee. Then we sit back down and check email, then voicemail, and then email again just to make sure no one sent a message while we were checking the voicemail. How long did that take?

  • Try checking your email only twice a day instead of every 5 minutes. You need to have some time to focus!
  • Get everything you want, need or think you need before you sit down to start working so you can concentrate.

3.      Delegate. Start giving some of your responsibilities to others instead of hogging them for yourself and creating more stress. Stress leads to procrastination, procrastination leads to tight deadlines, and tight deadlines lead to more stress; it’s a vicious cycle.

4.      Keep a list. A constant reminder of the things you absolutely need to do is a great way to avoid procrastination. A small pocket notebook or even a note card works wonders for list keeping.

  • Keeping a list puts your daily to-dos in front of you at all times for quick reference.

  • Include your small goals on your list. Get started early each day completing those small, easy goals. Doesn’t it feel great to scratch through the things you’ve completed? Before you know it, the whole list is marked off!

5.      Turn it off. When you’re done for the day, shut down everything work related. Don’t take it home if you can help it. Turn your brain off at the end of your workday. By giving your brain a break, you help avoid over exhaustion and keep your mind fresh for the next day.

  • Spend some time doing the things you love to recharge your batteries for the next day.

Pick one or two of these techniques and try them out for three weeks. Studies have shown it takes 21 days to form a habit and if you truly want to beat procrastination, you have to make productivity a habit.

When you’ve made a habit of one of the strategies, pick out another one, and before you know it, you’ll be the personification of productive!

Dead Links Kill Your Traffic

broken-dead-link1

Online business owners know what links are and how important they are.
A link is a portal to your site that may come from your own site or an outside source.  Links help visitors find their way to your site and navigate through your pages.

You can almost think of your links as your website’s roads.  When one of those links is “dead” or “broken”, traffic cannot get through.  The road is closed.  If you’ve ever driven on a road for a long time, and right before you get to your destination, you realize the road is closed, you know how frustrating it can be.

Your website visitors experience the same frustration when trying to navigate their way through broken links.  In most cases, they won’t try to find an alternate route; they’ll simply click away from the site and find the information they are looking for elsewhere.

Dead links are a common problem on the internet and can happen naturally over time.  If a website owner regularly checks them and fixes broken links as they occur, they shouldn’t see any problems with traffic.

Problems can occur when dead links build up and become out of control.  As stated above, when a website visitor cannot get to the information they want, they’ll click away out of frustration.

If the majority of a website’s visitors are experiencing that frustration, it is easy to see that the website’s traffic will go down dramatically.

A website owner can check their links for free by using a link-check service, which are available quite readily online. A good one to use is found at http://www.indiabook.com/webmaster/link.html

With this service, you type in the URL of a page on your site and the checker will scan all the links on it, automatically checking to see if the links are good or bad.  Within a few seconds, you will see the results on your screen.  Each link will be displayed with the word “good” or “bad” next to it.

If a site is built with an HTML editor such as FrontPage or DreamWeaver, consult the software for easy ways to fix broken links.

For those using WordPress to build their sites, a plug-in is available that can remove and fix these links.  The plug-in is found here: http://techblissonline.com/broken-links-remover-wordpress-plugin/

Dead links can be a common problem among website owners but they don’t have to take your traffic away.  By routinely checking your site and making repairs, your site will have a clear “road system” to help your traffic get to where it wants to go.

pushbuttonmarketer307x127

Reblog this post [with Zemanta]

Categories : Uncategorized
Comments (4)
Subscribe to Internet Marketing Explained

Get the latest updates delivered via email