Archive for Social Media
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Luca
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7 Tips for Optimizing Your Video Content for the Search Engines
I’ve recently been doing some extensive research on how to create video content and finding the best ways to use video to gain targeted traffic. As a result I’ve learned how to make videos, upload them to YouTube and have also learned how to optimize those video posts for Search Engines.
I found that shortly after posting only two videos I saw a substantial increase in traffic to my site.
Here are the 2 videos tutorials I created:
How To Add An Inline Opt-In Box To Your Blog Using Aweber
How To Add an Exit Popup Optin Box To Your Blog Using Aweber
Video is an interactive and useful form of content for your website visitors. We each learn differently and adding this visual component holds a very strong appeal for many target audiences. Additionally, it’s also a way for you to brand your business and connect with your audience. Unfortunately, while a lot of website owners are good at creating useful video content, they forget to optimize this content for the search engines. This is a mistake as search engine spiders can index video content, if you know how to show them the way.
1) Video Tagging
Most video-sharing sites allow you to create “tags.” Tags are simply keywords that describe video contents. This tagging makes it easier for people to find your content and it makes your content easier for spiders to index. Make sure to use all the tags you can.
2) Video Titles
Give your video a title. Titles serve two purposes, like an attention grabbing headline they capture the attention of your prospect and when you use keywords, they can enhance your search engine rankings.
3) Categorize your videos
Video sharing sites typically require you to place your video in a specific category. The more specific you can categorize your video, the better.
4) Create a relevant file name.
If you are hosting a video on your own site, of course still take the time to title and tag your videos and take your SEO one-step further by creating a relevant file name for your video with keywords.
5) Only publish one video per web page.
Experts recommend only publishing one video per webpage with a simple text title and description. Optimize the page where you publish your video for both video search engines and content search engines by using tags for the content of the page.
6) Use keyword optimized anchor text if you link to the video from other pages of your Web site.
7) Consider Using YouTube Suggest to Generate Keywords
You should always do regular keyword research for content, however for video optimizing, many experts recommend also using YouTube’s Suggest tool. Because Google owns YouTube, it works much like the Google Suggest tool.
The YouTube blog describes it this way: “A query suggestions option is now available for search. To opt in, click the “advanced” link next to the search button, then choose “Display query suggestions as I type” from the search settings. As you type in your search terms a menu will appear with suggested results to choose from to help you more quickly find the videos you’re looking for. On the search results page you’ll also get an additional list of recommended searches by clicking on any of the terms listed next to the new “Also try” menu.
Video content is interactive content and so highly viewed by visitors. When it’s informative and entertaining it can be one of the most valuable forms of content on a website. Optimizing it for the search engines just makes sense. Utilize these seven steps to make sure your video content is indexed by the search engines.
Recommended SEO and Web Traffic Tools and Resources:
Top Trafic Tips Learn how to drive massive traffic to your sites, blogs, sqeeze pages and affiliate links
WordPress SEO Call A Few Simple Tweaks Can Make The Difference Between Page 5 In Google And Page 1!
Generating Keyword Call – You can complete all the initial keyword research you need using 100% free online tools if you know what you are doing.
Keyword Elite One of the best Keyword tools out there.
Recommended WordPress Resources
Expert WordPress: Create A blog in 3 simple steps and FREE
WordPress Wizard 2.0 – Excellent step by step video tutorials
Membership Tactics How to set up a Membership Site In under 6 minutes – Using COMPLETELY FREE Software…
Posted by:
Luca
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Top Traffic Tips Recording and Transcript Now Ready For Download
A few weeks ago I wrote about the Top Traffic Tips live teleseminar that was hosted by Doug Champigny and Willie Crawford. If you’re not familiar with Doug and Willie they are both highly respected Internet marketers with 25 years of online experience between them.
The subject of course was “Top Traffic Tips” and the seminar was scheduled to be 2 hours long, however these two guys ended up giving us over 3 hours of their valuable time and a wealth of quality traffic getting information.
I hope you were able to listen to the Top Traffic Tips seminar live. I did and learned a great deal about how to get free traffic to my sites, blogs, affiliate links and squeeze pages. Doug and Willie covered 14 different traffic tactics that they personally use in their own online businesses. They covered not only what the Top Traffic Tips are but how to implement them as well.
I’ve got to say though that there really was way too much information to take in at one time. There’s no way anybody could remember all the free ways of getting traffic that Willie and Doug discussed during the 3 hour call.
I’m happy to report that the 3 hour recording and the 70 page transcript (70 pages!) is now available for download. If you missed the call and even if you were on the call this is something that you should get and study. This is a great deal of information that you’ll be able to use for years to come.
The beautiful thing about having the seminar as a recording and transcript is that you can use it at your own pace. Let’s face it there’s no possible way to learn and implement all these traffic tips at once and nor should you, that would just result in information overload.
Now having said that, once you’ve mastered the first traffic tip there’s no reason that you can’t keep using that particular one in conjunction with the next traffic tip you choose.
This is how I plan to use my copy and I recommend you do something similar:
The Recording:
- listen to the recording on my iPod while driving
- listen to the recording on my iPod while exercising
The Transcript:
- print it out (a must for me)
- read the whole thing – once only
- decide which traffic tactic to learn and implement first
- read that section a number of times
- create a plan and set a goal (must be specific)
- take action by implementing that particular tactic
- Don’t rush to the next tactic – make sure the first one is well under way
- Decide which tactic to learn and implement next
- repeat 1 – 7
The combination of having the recording and transcript really works for me. I find that I pick up different things from each resource. I suggest you print out the transcript and make notes so you can refer to them at any time.
Here are the subjects that are covered in the 3 hour seminar
Willie Crawford discusses
- Article Marketing
- Video Marketing
- Using podcasts
- Press Releases
- Forum Marketing
- Blog Talk Radio
- JVs & Affiliates
Doug Champigny discusses
- Blog Marketing
- Web 2.0 Sites
- Twitter Marketing
- Giveaways
- E-Zine Swaps
- Teleseminars
- Viral E-Books
I personally will start with Article Marketing. It’s an area that I know is very powerful for getting quality back links and long term traffic but I’ve been putting it off. I’ll listen to recording, read the transcript, create a plan and implement what I learn.
You too can download your own copy of Top Traffic Tips by clicking here and start learning and applying the same tactics that these 2 successful Internet Marketers use to get targeted traffic.
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