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Three Steps to Write SEO Content and Still Sound Natural

When it comes to tactics and strategies to improve search engine results, there’s really nothing more important than the content on your website. Content, after all, is what the search engines analyze to determine the validity of a webpage and website. For this very reason, many webmasters focus their content efforts with the search engines in mind.

However focusing entirely on your search engine results is a mistake because search engines don’t buy your products or services, they don’t click on your ads and affiliate links and they don’t contribute directly to your bottom line – customers do.

This is why it’s essential that you write your content for your audience first and the search engines second. This, however, presents a conundrum because sometimes it’s difficult to combine the two. Keywords don’t always fit into an article or blog post naturally.

Here are three steps to write your SEO content and still sound natural.

Step One

Research your keywords and keyword phrases. Choose one to focus on in your article and then set it aside.

Step Two

Write your content, keeping your main keyword topic in mind, without even thinking about keywords and keyword phrases. For example, if your keyword phrase is, “How to housetrain a puppy,” then you’ll write an article about how to housetrain a puppy however as you’re writing it, you’re not worrying about if you’re using the keyword phrase or not. Your entire focus is on writing a quality article for your audience.

Step Three

Working in your keywords. Once your article or blog post has been written, then it’s time to go back with your keyword at the ready. Read through your article and insert this keyword or keyword phrase where it seems to fit naturally. Keep in mind the fact that search engines are also looking for relevant words so if you’re writing about puppy housebreaking, you can also use housetraining and potty training occasionally to break up the monotony and help the search engines recognize the relevance of your article.

When inserting your primary keyword or keyword phrase keep in mind the places the search engine spiders are going to look.

  • Your headline
  • Your subheadings
  • Your first paragraph
  • Your last paragraph
  • In the body of the article

When using your keywords aim for a density of about three to seven percent. Anymore and search engines might recognize your content as being keyword stuffed. To determine percentage simply take the number of times you use your keyword and divide it by the total words. Therefore, if you have a 450 word article and you use your keyword 18 times you have a keyword density of four percent.

Once you’ve completed your article, read it aloud to see if it sounds natural. This is one of the best ways to evaluate it. Remember to keep your audience in mind first and the search engines second – this strategy will always pay off.

Recommended SEO and Web Traffic Tools and Resources:

Top Trafic Tips Learn how to drive massive traffic to your sites, blogs, sqeeze pages and affiliate links
WordPress SEO Call A Few Simple Tweaks Can Make The Difference Between Page 5 In Google And Page 1!
Generating Keyword Call – You can complete all the initial keyword research you need using 100% free online tools if you know what you are doing.
Keyword Elite One of the best Keyword tools out there.

Recommended WordPress Resources

Expert WordPress: Create A blog in 3 simple steps and FREE
WordPress Wizard 2.0 – Excellent step by step video tutorials
Membership Tactics How to set up a Membership Site In under 6 minutes – Using COMPLETELY FREE Software…

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How To Add an Exit Popup To Your Blog Using Aweber

In a previous post I showed you how to add an inline optin box to your blog. In the video below I’ll demonstrate how to add an exit popup optin box on your blog using Aweber.

Pop ups; you either love them or you hate them. They can be distracting to your blog visitors but at the same time if done properly can add value to your readers and new subscribers for your newsletter.

Pop up optin boxes are a very effective ways to add subscribers to you mailing list, especially in niche markets. Creating popups on your blog is relatively easy to do. There are however a few different types of popup windows you can use.

aweber optin types

I prefer the exit popup. So when someone leaves a page on your website they get a popup window thanking them for visiting your site and a gentle reminder to subscribe to your newsletter.

The only negative that I see to the exit popup is that it’s triggered even if the reader clicks on a link within the post.  As far as the script is concerned that’s and exit from the page.  That could bother someone that was planning to spend more time reading your blog.

Another very important consideration for any pop up is how often it shows up. Look at the pop-up recurrence section in the image above and choose the option that suites your blog best. Keep in mind that you don’t want to annoy your readers so choose wisely. I’d recommend the 3rd option – Display every x days.

Testing the different types of pop up optin boxes over time will determine which one gives you the best conversion rate.

Aweber is my autoresponder list provider of choice and highly recommend it. For more information on autoresponders check out How to Choose the Best List Provider – Autoresponder Service

So what do you think of Popup Optin boxes:

  • Do they annoy you?
  • Are they distracting?
  • Do you use them?
  • Which type do you prefer

Leave a comment with your thoughts on the video or what you think of pop up opt-in boxes.

Recommended List Building Resources
Aweber – my Autoresponder of choice
Accelerated List Building – great step by step guide for only $10.00
Get More Buyers – What to do after your list starts to grow
Power List Pro – excellent software that will help build your list even faster

Recommended WordPress Resources
Expert WordPress Create A blog in 3 simple steps and FREE
WordPress Wizard 2.0 – Excellent step by step video tutorials
Membership Tactics -  How to set up a Membership Site In under 6 minutes – Using COMPLETELY FREE Software…

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How To Add An Opt-In Box To Your Blog Using Aweber

In a previous post “5 Steps To Quickly Build Your Subscriber List“  I talked about how important a mailing list is to your online business.  I outlined 5 steps to get started and one of them was to have an opt-in box on your blog or website.

One of my readers left a great comment on that post suggesting that it would be helpful to know how to actually add an opt-in box -  here’s the comment:

Ravikumar
September 12th, 2009 at 11:27 am
Hi Luca,

Great information for a beginner also for a runner. But you could have mentioned how to add an opt-in box also how to submit the article to the directories, it would have helped for a beginner. Any way all the best and have a nice day.

[Reply]
Luca Reply:
September 12th, 2009 at 12:32 pm

Thanks for your comment. This is exactly the kind of comment I like to get. Feedback like this lets me know what people would like to learn more about. I will do posts about creating optin boxes and how to submit to article directories soon.

Thanks for your feedback Ravikumar.  As a result of the comment I decided to do a video showing exactly how to add an opt-in box to a blog.

There are a number of ways to do this including using some commercial products and plugins but for this example I’m using my autoresponder “Aweber” account to create the Opt-in form for free.

I hope you enjoyed the video.  Now that you’ve seen how easy it is to add an opt-in box using Aweber I hope you go ahead and start building your subscriber list from your own blog.

The only thing left for you to do now is tosubscribe to my newsletter and get my free 21 part List Building eCourse as well as updates to this blog and some great free bonuses.

As I say in my newsletter – I love feedback so please leave a comment with your thoughts or questions.

Recommended List Building Resources
Aweber – my Autoresponder of choice
Accelerated List Building – great step by step guide for only $10.00
Get More Buyers – What to do after your list starts to grow
Power List Pro – excellent software that will help build your list even faster

Recommended WordPress Resources
Expert WordPress Create A blog in 3 simple steps and FREE
WordPress Wizard 2.0 – Excellent step by step video tutorials
Membership Tactics -  How to set up a Membership Site In under 6 minutes – Using COMPLETELY FREE Software…

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