Discover The Answers To The Top 3 SEO Questions
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Discover The Answers To The Top 3 SEO Questions
Even if you know a fair amount about search engine optimization, or SEO, you may have questions. Because search engine optimization is an evolving technology, it pays to stay on top of the industry. Here are just a few of the most common SEO questions.
1. What are text links?
Text links are links that contain only text. The links are contained within a sentence and when a reader clicks on them, they are taken to a different page on the same website. Generally, the text included in the link is called anchor text and it’s a great way to optimize the keywords on your page and link to an external or internal webpage.
2. What are link farms and link exchanges?
They’re bad news. While links to your website are important for a good page ranking, search engine spiders don’t accept just any old link. The link has to be from a relevant and quality website.
A link farm is a Web page designed to profit from linking to web pages and Google and the other major search engines will penalize you for participating,
Link exchanging is essentially a link trade, “I’ll link to you if you link to me.” It’s okay to do this in small doses as long as the website you’re trading links with is relevant to your website. If your website sells dog-training products and you’re trading links with a furniture website then the search engines are going to discount the link.
3. What is latent semantic indexing?
When search engines find a keyword or keyword phrase on a webpage, they automatically search for other related words and phrases they would reasonably expect to see. For example if you’re writing an article on snowboarding the spiders may also search for boarding, riding, skiing, freeride style and so on.
If the search engine spiders find these related words or phrases they have more confidence the primary keyword is being used in context, and therefore they will judge the page as more relevant.
LSI has been an active part of search engine ranking for a few years and as more and more content is published online, it’s becoming more important for webmasters to recognize it and make use of it when writing their content.
Search engine optimization is part science and part art. The science comes from understanding the technology involved in meeting and understanding the search engine algorithms. The art, creating valuable content that includes your sometimes awkward keywords and keyword phrases. As your business grows and your web pages and content increase, you’ll want to stay on top of this ever changing practice.
Recommended SEO and Web Traffic Tools and Resources:
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Generating Keyword Call – You can complete all the initial keyword research you need using 100% free online tools if you know what you are doing.
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8 Comments
October 8th, 2009 at 10:55 am
Yes LSI has made it important to write for your reader and keyword stuffing now causes problems instaed of being the thing to do.
Bottom line write for your reader and supply quality content and the serps will respond.
Mike Paetzold´s last blog ..Golf Niche Package
October 8th, 2009 at 12:59 pm
Thanks for the tips. Latent semantic indexing is important and have to be done in good taste. Search engines are getting smarter, looking for common sense keyword use and penelizes strongly if misused.
Fred
Fred Lotgering´s last blog ..Niche Marketing Secrets: Your “Herd” is Looking for a Leader!
October 8th, 2009 at 8:08 pm
I have heard a little about LSI and I am still trying to understand what it truly is. I do know it is important and have seen more and more people talking about it. I know I will have to spend more time with it. This is a good start. Thanks.
Andre Arnett´s last blog ..How To Prepare For Your Opt-In Newsletter
October 8th, 2009 at 10:38 pm
There is so much to SEO that I don’t think any one person can learn it all, and mostly because the search engines keep changing the way they do things. Doing (and not doing) the things you mentioned is a great way to start out learning what SEO is all about, and maybe your site can rank high with the tactics you use.
Joel Osborne´s last blog ..Abundance Stimulus Pack
October 9th, 2009 at 9:52 pm
I agree with Joel, SEO is a vast area and things keep changing rapidly. Although, Luca’s tips, as always, are great. I just have one question: isn’t LSI considered an advanced SEO feature?
Thanks Luca
October 12th, 2009 at 11:16 am
You’ve provided a great explanation for the most common technical terms used in SEO topics. For some webmasters, not all SEO strategies can still be as effective as before.
October 15th, 2009 at 9:03 am
I’ve read so many times that link exchanges are good only in small quantities. But can anyone tell me what “small” means? 10, 20, 100?
Marius Popa´s last blog ..The Positive Cost of Being Environment-Friendly
November 17th, 2009 at 10:32 pm
Internet Marketing really helps me boosts my product sales by 10%. I mainly use PPC advertising to use my products.