Archive for SEO

Welcome back

Discover The Answers To The Top 3 SEO Questions

Even if you know a fair amount about search engine optimization, or SEO, you may have questions. Because search engine optimization is an evolving technology, it pays to stay on top of the industry. Here are just a few of the most common SEO questions.

1. What are text links?

Text links are links that contain only text. The links are contained within a sentence and     when a reader clicks on them, they are taken to a different page on the same website.  Generally, the text included in the link is called anchor text and it’s a great way to optimize the keywords on your page and link to an external or internal webpage.

2. What are link farms and link exchanges?

They’re bad news. While links to your website are important for a good page ranking, search engine spiders don’t accept just any old link. The link has to be from a relevant and quality website.

A link farm is a Web page designed to profit from linking to web pages and Google and the other major search engines will penalize you for participating,

Link exchanging is essentially a link trade, “I’ll link to you if you link to me.” It’s okay to do this in small doses as long as the website you’re trading links with is relevant to your website. If your website sells dog-training products and you’re trading links with a furniture website then the search engines are going to discount the link.

3. What is latent semantic indexing?

When search engines find a keyword or keyword phrase on a webpage, they automatically search for other related words and phrases they would reasonably expect to see.  For example if you’re writing an article on snowboarding the spiders may also search for boarding, riding, skiing, freeride style and so on.

If the search engine spiders find these related words or phrases they have more confidence the primary keyword is being used in context, and therefore they will judge the page as more relevant.

LSI has been an active part of search engine ranking for a few years and as more and more content is published online, it’s becoming more important for webmasters to recognize it and make use of it when writing their content.

Search engine optimization is part science and part art.
The science comes from understanding the technology involved in meeting and understanding the search engine algorithms. The art, creating valuable content that includes your sometimes awkward keywords and keyword phrases. As your business grows and your web pages and content increase, you’ll want to stay on top of this ever changing practice.

Recommended SEO and Web Traffic Tools and Resources:

Top Trafic Tips Learn how to drive massive traffic to your sites, blogs, sqeeze pages and affiliate links
WordPress SEO Call A Few Simple Tweaks Can Make The Difference Between Page 5 In Google And Page 1!
Generating Keyword Call – You can complete all the initial keyword research you need using 100% free online tools if you know what you are doing.
Keyword Elite One of the best Keyword tools out there.

Recommended WordPress Resources

Expert WordPress: Create A blog in 3 simple steps and FREE
WordPress Wizard 2.0 – Excellent step by step video tutorials
Membership Tactics How to set up a Membership Site In under 6 minutes – Using COMPLETELY FREE Software…

Comments (8)

Three Steps to Write SEO Content and Still Sound Natural

When it comes to tactics and strategies to improve search engine results, there’s really nothing more important than the content on your website. Content, after all, is what the search engines analyze to determine the validity of a webpage and website. For this very reason, many webmasters focus their content efforts with the search engines in mind.

However focusing entirely on your search engine results is a mistake because search engines don’t buy your products or services, they don’t click on your ads and affiliate links and they don’t contribute directly to your bottom line – customers do.

This is why it’s essential that you write your content for your audience first and the search engines second. This, however, presents a conundrum because sometimes it’s difficult to combine the two. Keywords don’t always fit into an article or blog post naturally.

Here are three steps to write your SEO content and still sound natural.

Step One

Research your keywords and keyword phrases. Choose one to focus on in your article and then set it aside.

Step Two

Write your content, keeping your main keyword topic in mind, without even thinking about keywords and keyword phrases. For example, if your keyword phrase is, “How to housetrain a puppy,” then you’ll write an article about how to housetrain a puppy however as you’re writing it, you’re not worrying about if you’re using the keyword phrase or not. Your entire focus is on writing a quality article for your audience.

Step Three

Working in your keywords. Once your article or blog post has been written, then it’s time to go back with your keyword at the ready. Read through your article and insert this keyword or keyword phrase where it seems to fit naturally. Keep in mind the fact that search engines are also looking for relevant words so if you’re writing about puppy housebreaking, you can also use housetraining and potty training occasionally to break up the monotony and help the search engines recognize the relevance of your article.

When inserting your primary keyword or keyword phrase keep in mind the places the search engine spiders are going to look.

  • Your headline
  • Your subheadings
  • Your first paragraph
  • Your last paragraph
  • In the body of the article

When using your keywords aim for a density of about three to seven percent. Anymore and search engines might recognize your content as being keyword stuffed. To determine percentage simply take the number of times you use your keyword and divide it by the total words. Therefore, if you have a 450 word article and you use your keyword 18 times you have a keyword density of four percent.

Once you’ve completed your article, read it aloud to see if it sounds natural. This is one of the best ways to evaluate it. Remember to keep your audience in mind first and the search engines second – this strategy will always pay off.

Recommended SEO and Web Traffic Tools and Resources:

Top Trafic Tips Learn how to drive massive traffic to your sites, blogs, sqeeze pages and affiliate links
WordPress SEO Call A Few Simple Tweaks Can Make The Difference Between Page 5 In Google And Page 1!
Generating Keyword Call – You can complete all the initial keyword research you need using 100% free online tools if you know what you are doing.
Keyword Elite One of the best Keyword tools out there.

Recommended WordPress Resources

Expert WordPress: Create A blog in 3 simple steps and FREE
WordPress Wizard 2.0 – Excellent step by step video tutorials
Membership Tactics How to set up a Membership Site In under 6 minutes – Using COMPLETELY FREE Software…

Reblog this post [with Zemanta]
Comments (30)

7 Tips for Optimizing Your Video Content for the Search Engines

I’ve recently been doing some extensive research on how to create video content and finding the best ways to use video to gain targeted traffic. As a result I’ve learned how to make videos, upload them to YouTube and have also learned how to optimize those video posts for Search Engines.

I found that shortly after posting only two videos I saw a substantial increase in traffic to my site.

Here are the 2 videos tutorials I created:

How To Add An Inline Opt-In Box To Your Blog Using Aweber

How To Add an Exit Popup Optin Box To Your Blog Using Aweber

Video is an interactive and useful form of content for your website visitors. We each learn differently and adding this visual component holds a very strong appeal for many target audiences. Additionally, it’s also a way for you to brand your business and connect with your audience. Unfortunately, while a lot of website owners are good at creating useful video content, they forget to optimize this content for the search engines. This is a mistake as search engine spiders can index video content, if you know how to show them the way.

1) Video Tagging

Most video-sharing sites allow you to create “tags.” Tags are simply keywords that describe video contents. This tagging makes it easier for people to find your content and it makes your content easier for spiders to index. Make sure to use all the tags you can.

2) Video Titles

Give your video a title. Titles serve two purposes, like an attention grabbing headline they capture the attention of your prospect and when you use keywords, they can enhance your search engine rankings.

3) Categorize your videos

Video sharing sites typically require you to place your video in a specific category. The more specific you can categorize your video, the better.

4) Create a relevant file name.

If you are hosting a video on your own site, of course still take the time to title and tag your videos and take your SEO one-step further by creating a relevant file name for your video with keywords.

5) Only publish one video per web page.

Experts recommend only publishing one video per webpage with a simple text title and description. Optimize the page where you publish your video for both video search engines and content search engines by using tags for the content of the page.

6) Use keyword optimized anchor text if you link to the video from other pages of your Web site.

7) Consider Using YouTube Suggest to Generate Keywords

You should always do regular keyword research for content, however for video optimizing, many experts recommend also using YouTube’s Suggest tool. Because Google owns YouTube, it works much like the Google Suggest tool.

The YouTube blog describes it this way: “A query suggestions option is now available for search. To opt in, click the “advanced” link next to the search button, then choose “Display query suggestions as I type” from the search settings. As you type in your search terms a menu will appear with suggested results to choose from to help you more quickly find the videos you’re looking for. On the search results page you’ll also get an additional list of recommended searches by clicking on any of the terms listed next to the new “Also try” menu.

Video content is interactive content and so highly viewed by visitors. When it’s informative and entertaining it can be one of the most valuable forms of content on a website. Optimizing it for the search engines just makes sense. Utilize these seven steps to make sure your video content is indexed by the search engines.

Recommended SEO and Web Traffic Tools and Resources:

Top Trafic Tips Learn how to drive massive traffic to your sites, blogs, sqeeze pages and affiliate links
WordPress SEO Call A Few Simple Tweaks Can Make The Difference Between Page 5 In Google And Page 1!
Generating Keyword Call – You can complete all the initial keyword research you need using 100% free online tools if you know what you are doing.
Keyword Elite One of the best Keyword tools out there.

Recommended WordPress Resources

Expert WordPress: Create A blog in 3 simple steps and FREE
WordPress Wizard 2.0 – Excellent step by step video tutorials
Membership Tactics How to set up a Membership Site In under 6 minutes – Using COMPLETELY FREE Software…

Comments (12)
Internet blogs